Women and Car Hire in 2025 – Who’s Driving Now?
In 2015, only 18% of car rentals were booked by women. Fast forward to 2025 and things have flipped: 53% of rentals worldwide are now made by women. Confidence, easier booking, and changing travel habits are reshaping the industry.
Who Rents the Most? (By Nationality)
Lowest? 🇸🇦 Saudi Arabia – 22% women (still a big rise since the driving ban lifted).
Top Destinations for Women Renters
Why the Change?
-
📱 Navigation & safety tech → more confidence abroad
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💳 Debit card rentals → easier access
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✈️ Solo female travel → growing worldwide
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⚖️ Equal driving culture → more inclusive policies
Quick Stats Tables
By Nationality (2025)
| Nationality |
Men |
Women |
| Spain |
44% |
56% |
| New Zealand |
46% |
54% |
| UK |
48% |
52% |
| France |
51% |
49% |
| Saudi Arabia |
78% |
22% |
By Destination (2025)
| Destination |
Men |
Women |
| Australia |
43% |
57% |
| South Africa |
45% |
55% |
| Ireland |
46% |
54% |
| UK |
47% |
53% |
| Saudi Arabia |
80% |
20% |
Final Word
Women aren’t just catching up — they’re leading the way in car hire. With over half of global rentals now booked by women, the industry has a new driver at the wheel. At Rhino Car Hire, we’re proud to support this shift with flexible, fair, and accessible car rental worldwide.